MY SERVICES

Tailored SEO strategies for growth.

SERVICE – 01

National SEO

I build authority across the UK, targeting high-intent keywords to capture market share and drive consistent organic growth for your business.

Strategy & Execution
SERVICE – 02

International SEO

I scale your reach across borders, managing multi-region technical structures and content strategies to ensure your brand ranks globally.

Global Expansion
SERVICE – 03

Local SEO

I dominate local search results, optimising your Google Business Profile and local citations to bring more customers through your door.

Local Visibility
SERVICE – 04

B2B SEO & Lead Gen

I focus on high-value B2B search intent, creating content and technical foundations that turn searchers into qualified business leads.

Lead Generation
SERVICE – 05

Ecommerce SEO

I optimise product architecture and category pages to increase conversion rates and visibility for your online store in competitive markets.

Revenue Growth
SERVICE – 06

Technical SEO

I resolve complex crawl issues, site speed bottlenecks, and indexing errors to ensure search engines can perfectly interpret your site.

Site Performance
SERVICE – 07

SEO Audits

I provide deep-dive audits, identifying hidden opportunities and critical fixes to improve your site's overall search health and ranking.

Strategic Insight
SERVICE – 08

AI Search Optimisation

I adapt your strategy for AI-powered search experiences, ensuring your brand remains visible in the evolving landscape of generative search.

Future-Proofing
MY SERVICES — 08

Eight ways we can grow together.

I provide hands-on SEO consultancy. Most clients combine a few services to build a complete search growth strategy.

SERVICE 01 — SEO

National SEO Strategy.

I build sustainable search growth for UK businesses, focusing on high-intent traffic and long-term authority in competitive markets.

StrategyAuthorityGrowth
SERVICE 02 — GLOBAL

International SEO.

I help you scale across borders with precise hreflang implementation and market-specific content strategies for global search visibility.

HreflangScalingGlobal
SERVICE 03 — LOCAL

Local SEO Expertise.

I optimise your presence for local search, ensuring you dominate map packs and capture high-value customers in your target regions.

MapsLocalVisibility
SERVICE 04 — B2B

B2B Lead Generation.

I align your SEO with your sales funnel, driving qualified B2B leads through targeted content and technical search optimisation.

LeadsFunnelB2B
SERVICE 05 — ECOM

Ecommerce SEO.

I improve your store's visibility, fixing technical bottlenecks and optimising product architecture to increase organic revenue.

RevenueProductsArchitecture
SERVICE 06 — TECH

Technical SEO Audits.

I identify and resolve complex crawl issues, site speed problems, and indexing errors that hold your website back from ranking.

CrawlSpeedIndexing

My Philosophy

Direct expert insight

IbelieveSEOisaboutclarity.Itdrivesrealgrowthwithoutrelyingonshortcuts.

I built YE Consultancy to provide direct, hands-on SEO strategy. You work with me, not an account manager. My focus is on sustainable search growth through technical precision and clear, actionable strategy.

Yassine Essaadi / SEO Consultant

Learn about me

Proven results

Results I’ve delivered for.

National SEO strategy dashboard showing organic traffic growth
Growth Strategy2024

National SEO

Top
Ecommerce platform analytics showing increased conversion rates
Revenue Scaling2024

Ecommerce

Technical SEO audit report highlighting core web vitals improvements
Site Audit2023

Technical

AI search engine results page showing brand visibility
Modern Visibility2023

AI Search

B2B lead generation funnel showing qualified inquiry growth
Pipeline Growth2023

B2B Lead Gen

Local SEO map pack ranking for regional business services
Regional Reach2022

Local SEO

Proven SEO Framework

A Structured Step-by-Step Approach to Organic Growth

When you hire me, you work directly with an experienced SEO consultant. Here is the exact methodology I execute to build sustainable search rankings for your business.

01
Comprehensive SEO Audit

I perform a thorough technical and content audit to uncover hidden indexability issues, site speed bottlenecks, and high-value keyword opportunities.

Key Deliverables:
  • Technical Health Check
  • Search Intent & Keyword Gap Analysis
  • Prioritised Action Plan
02
On-Page & Content Optimization

I refine your page hierarchy, meta tags, search intent alignment, and internal link structure to transform existing copy into high-ranking search assets.

Key Deliverables:
  • Metadata Overhaul
  • Content Structure Optimization
  • Internal Link Siloing
03
Local & Authority Citations

I build and clean up high-authority directory listings and NAP citations to strengthen regional trust signals and improve local map pack visibility.

Key Deliverables:
  • NAP Data Audit & Cleanup
  • Niche Citation Building
  • Geo-Targeted Signal Enhancements
04
Review & Reputation Strategy

I help establish structured customer feedback loops to increase authentic positive reviews, boosting conversion rates and user trust signals.

Key Deliverables:
  • Review Collection Framework
  • Trust Signal Integration
  • Click-Through Rate Optimization
05
Advanced Schema Markup

I deploy customized JSON-LD structured data across key templates to earn rich snippets and establish clear entity understanding for AI search tools.

Key Deliverables:
  • Custom Schema Implementation
  • Entity Disambiguation
  • AI Search Engine Readiness
06
Transparent Reporting & Growth

You receive clean, jargon-free monthly reports demonstrating real organic growth, keyword trajectory, and tangible business impact.

Key Deliverables:
  • Custom KPI Dashboard
  • Direct Monthly Video Review
  • Ongoing Strategy Refinements

Ready to execute a tailored strategy?

Book a direct consultation with Yassine Essaadi to discuss your website.

Direct SEO Consultancy

Ready to Grow Your Search Visibility with a Dedicated SEO Expert?

When you partner with YE Consultancy, you work directly with me — Yassine Essaadi. I deliver hands-on strategy and execution designed to increase search performance, qualified leads, and sustainable revenue for UK and international businesses.

100% Direct Expert Access

You work directly with me, Yassine Essaadi. No account managers or junior staff.

Tailored Growth Strategy

Custom SEO roadmap designed around your specific business objectives and industry.

Transparent & Honest Reporting

Clear deliverables, practical implementation, and realistic ROI metrics without agency fluff.

Need a custom scope or technical audit first?
Get a Free Local SEO Audit
Free Initial Discovery

Book Your SEO Session

Fill in your details to reserve a 30-minute 1-on-1 strategy call with Yassine.

I will run an initial review of your domain prior to our call.

Response within 24 business hours. No hard sell.

Local SEO Consultant in Plymouth & South West

Local SEO Consultant in Plymouth

I help Plymouth businesses and regional brands dominate local search results, capture high-converting customers on Google Maps, and build sustainable online growth. When you work with me, you get direct expert guidance—never an agency middleman.

Direct Access to Me: You work exclusively with Yassine Essaadi. No account managers, no junior staff.
Plymouth & UK Reach: Targeted strategies tailored to capture high-intent local searchers and convert leads.
Transparent & Honest: No vague retainers or hidden jargon—just clear deliverables and realistic growth.
No Agency Lock-In Contracts100% Hands-On DeliveryEthical & Sustainable Strategy

Yassine Essaadi

Independent Freelance SEO Consultant

Based in the UK • Serving Plymouth
My Local SEO FocusPlymouth & Regional

"I build tailored search strategies designed to put your Plymouth business in front of local decision-makers right when they're ready to buy."

What I execute for local visibility:

Google Business Profile Optimisation
Localised Keyword & Content Strategy
Geotargeted Technical Schema Markup
Local Citation Audits & Authority Building
Plymouth & South West Local Search Expert

Frequently Asked Questions About Plymouth Local SEO

Clear, honest answers to help you understand how my direct local SEO consultancy drives higher Google Maps placement, qualified inquiries, and lasting local growth in Plymouth.

Direct Consultant Access

Have a Specific Local SEO Question About Your Business?

Book a free 30-minute local search review directly with me, Yassine Essaadi. We will review your Google Business Profile and local keywords with zero sales pressure.

Personal Consultancy vs Traditional Agency

Why Working Directly With Me Delivers Superior Search Results

When you hire YE Consultancy, you don't get an agency account manager passing work to junior executives. You get direct access to me—a dedicated SEO consultant focused exclusively on strategy, technical execution, and sustainable organic growth.

Direct Access01
Direct Senior Expertise vs. Junior Hand-offs
Working With Yassine

You work 100% directly with me—Yassine Essaadi. Every audit, strategy, and technical task is handled by a senior specialist.

Traditional SEO Agency

Pitch led by directors, but daily account tasks are offloaded to junior executives managing 15+ clients.

High ROI02
Maximum Cost Efficiency vs. Agency Overhead
Working With Yassine

Every pound of your retainer pays directly for SEO strategy and execution—not bloated agency overhead.

Traditional SEO Agency

Up to 50% of fees cover slick office spaces, sales teams, and account management hierarchies.

Tailored Plan03
Bespoke Strategy vs. Mass Checklists
Working With Yassine

Custom SEO roadmaps engineered specifically for your technical stack, industry nuances, and business goals.

Traditional SEO Agency

Standardized, assembly-line checklists designed to satisfy billable hours rather than drive actual growth.

Agile Speed04
Agile Execution vs. Bureaucratic Delays
Working With Yassine

Fast turnaround with direct communication. Critical technical fixes and strategy shifts happen in days.

Traditional SEO Agency

Multiple layers of internal sign-offs, account manager bottlenecks, and rigid scope-change friction.

Honest Metrics05
Transparent Metrics vs. Vanity Reports
Working With Yassine

Plain-English reporting focused on search visibility, qualified leads, and actual commercial impact.

Traditional SEO Agency

Automated monthly PDF dumps filled with vanity metrics that obscure a lack of business revenue growth.

Selective Capacity06
Dedicated Focus vs. Diluted Attention
Working With Yassine

Strict client cap ensures your project gets deep strategic focus, ongoing proactive optimization, and care.

Traditional SEO Agency

Account managers stretched thin across dozens of brands, reacting to fires rather than building momentum.

My Personal Commitment

Ready for transparent, hands-on SEO that actually drives revenue?

I limit my client intake so I can immerse myself in your business goals, audit your technical foundation thoroughly, and craft an SEO strategy that delivers measurable growth. Let's discuss your targets.

Regional Market Intelligence

Plymouth Search Trends & Local Market Opportunities

I analyze local search behaviors, competitive landscapes, and high-intent keyword opportunities across Plymouth and Devon to build tailored growth strategies for ambitious businesses.

Avg. Monthly Local Queries
48.5K

+18% YoY growth in South West B2B search

Local Pack Opportunity
64%

Unclaimed or poorly optimized Google Profiles

Mobile Search Share
72%

Dominant intent across marine, B2B & local trade

Average Top 3 CTR
34.2%

Organic visibility drives high-intent consultation

High Impact
Marine & Defense B2B Visibility Gap

Plymouth's strong maritime and tech sectors often miss out on international search demand due to technical site architectures and weak structured data.

Quick Win
Google Business Profile Under-Optimization

Over 60% of local service businesses in Plymouth lack geo-targeted category signals, citation consistency, and localized review strategy.

Future Proof
AI Search & GEO Readiness

As AI overviews expand, Plymouth brands that structure entity relationships early gain prime positioning in generative search results.

Cross-Regional Local SEO Coverage

Explore localized SEO insights and dedicated market analysis across neighboring UK commercial hubs.

Ready to grow your Plymouth business search traffic?

You will work directly with me, Yassine Essaadi, to audit your site, uncover competitor weaknesses, and execute a high-converting SEO strategy.