Blogs

KPIs (Key Performance Indicators), or in French, key performance indicators, are indicators that make it possible to measure the achievement of previously set objectives. They are very important for the analysis of your SEO strategy. Google Analytics provides us with a few that are essential to know and master in order to analyze and adjust […]

Too often, visitors find the information they need without taking the action they want – like make a purchase, provide contact information, or request information.  This is your target audience – knowledgeable and familiar with you, and ready to act on the right message. We reconnect you with your audience through active online retargeting advertising. […]

  When it comes to social media marketing, you need all the help you can get to stand out and get results. The competition is fierce and your budget is limited, so you need to make the most of your time and resources to ensure that your efforts pay off. You need to know which […]

What are the most important marketing channels for CMOs’ and the best digital channels for measuring ROI? When it comes to online vs. offline marketing for generating revenue and increasing sales, the most important media channels for CMO’s (from automotive, consumer packaged goods, retail, telecommunications, technology, and travel industries) according to Nielsen, were social media […]

SEO LEAD Generation  Do you want to generate more SEO leads? we’re very passionate about the topic! In this article, we’ll be taking you through some of the SEO lead generation techniques which have worked for us, as well as share some of the data we’ve gained. Why is Search engine optimization a long-term strategy? […]

How To Eliminate Click Fraud First, let me say that this article is focusing on campaigns running only on Google & Bing Ads. Google offers very sophisticated tools that allow you to create very high detailed campaigns with an enormous amount of features such as scheduling which ads should run when, a click to call […]