SEO strategy for trades, hospitality, and property businesses
I work directly with you to build sustainable organic search visibility tailored to your sector.
Local trades & contractors
Targeted regional visibility to capture high-intent inquiries across domestic and commercial projects.
Hospitality & venues
Local discovery, map pack presence, and seasonal organic reach for restaurants, hotels, and event spaces.
Property & real estate
Structured architecture and authoritative positioning for agencies, developers, and commercial brokers.
Local search strategy that brings customers through your door.
I provide practical local SEO guidance for UK trades and hospitality businesses, turning map searches into direct phone enquiries, table reservations, and booked call-outs. When you hire me, you get my direct strategic attention from day one.
My strategic focus
Emergency dispatch queries, strict service area configuration, and geo-tagged job-site proof.
My strategic focus
Real-time menu attributes, direct booking engine links, and recurring photo velocity on Maps.
My strategic focus
Hyper-local neighborhood hubs, localized valuation intent, and regional directory authority.
Four fundamental pillars of every local engagement
I do not run automated scripts and pass off generic reports. I work directly on the four areas that actually produce calls and bookings.
Google Business Profile precision
I personally rebuild your primary category mapping, secondary attributes, service lists, and photo schedules so Google trusts your physical proximity and operating capacity.
Core outcome: Complete GBP audit, category hierarchy repair, and weekly optimization workflow.
Clean local citation architecture
Inconsistent NAP data (Name, Address, Phone) silently damages map rankings. I curate, clean, and synchronize genuine regional directories, industry associations, and local business listings.
Core outcome: Manual citation cleanup, duplicate removal, and structured UK aggregator sync.
Location-specific landing pages
Rather than creating thin doorway pages that search engines penalize, I develop rich, helpful location pages with genuine customer FAQs, service specifics, and schema markup.
Core outcome: Unique area service pages, LocalBusiness JSON-LD markup, and localized internal links.
Search-to-enquiry conversion paths
Ranking in the local map pack is only half the job. I streamline your mobile tap-to-call buttons, enquiry forms, and review collection systems so visitors become confirmed customers.
Core outcome: Conversion audits, click-to-call event tracking, and straightforward booking friction removal.
Want me to review your local search visibility?
I will assess your current Google Business Profile, spot citation inconsistencies, inspect your local pages, and outline exactly what is stopping local buyers from reaching you.