Category: Articles

If you’re a small business owner, chances are you’ve heard that “SEO is important.” But between running your day-to-day operations and managing customers, investing time (and money) into search engine optimization might feel overwhelming.Here’s the truth: You don’t need an agency to do great SEO. In fact, many local and small businesses are getting fantastic […]

Want to grow your traffic without hiring an expensive SEO agency?Good news: You don’t need to be an expert to improve your rankings anymore. With the right DIY SEO tools, you can optimize your site, target the right keywords, and show up in Google — all by yourself.In this guide, we’ll break down some of […]

Are you a craftsman, mason, painter, carpenter or other? You have probably already heard about the importance of online visibility to develop your business. But you don’t know how an SEO consultant can help you reach this targeted audience and attract potential customers to your site.This article aims to explain what an SEO consultant is, […]

KPIs (Key Performance Indicators), or in French, key performance indicators, are indicators that make it possible to measure the achievement of previously set objectives. They are very important for the analysis of your SEO strategy. Google Analytics provides us with a few that are essential to know and master in order to analyze and adjust […]

Too often, visitors find the information they need without taking the action they want – like make a purchase, provide contact information, or request information.  This is your target audience – knowledgeable and familiar with you, and ready to act on the right message. We reconnect you with your audience through active online retargeting advertising. […]

  When it comes to social media marketing, you need all the help you can get to stand out and get results. The competition is fierce and your budget is limited, so you need to make the most of your time and resources to ensure that your efforts pay off. You need to know which […]

What are the most important marketing channels for CMOs’ and the best digital channels for measuring ROI? When it comes to online vs. offline marketing for generating revenue and increasing sales, the most important media channels for CMO’s (from automotive, consumer packaged goods, retail, telecommunications, technology, and travel industries) according to Nielsen, were social media […]

SEO LEAD Generation  Do you want to generate more SEO leads? we’re very passionate about the topic! In this article, we’ll be taking you through some of the SEO lead generation techniques which have worked for us, as well as share some of the data we’ve gained. Why is Search engine optimization a long-term strategy? […]

How To Eliminate Click Fraud First, let me say that this article is focusing on campaigns running only on Google & Bing Ads. Google offers very sophisticated tools that allow you to create very high detailed campaigns with an enormous amount of features such as scheduling which ads should run when, a click to call […]