Our Campain By The Numbers
1
%
increase in number of leads per month
1
%
improvement in site speed
1
%
more bookings in the first 3 months and growing
My client, a commercial cleaning company in our community, previously hired another Search Engine Optimization specialist but with no real strategy in place to grow bookings and appointments.
Their website collected just 14 leads per month. I tripled their numbers to 41 leads by the end of the 4th month, and I continue to grow their business today.
Improving Marketing ROI for a Commercial cleaning company
How I sustained existing customers, grew
conversions and lower costs with a powerful
SEO strategy and audit.
Catching Up With The Competition
My client is a privately-owned company who has been servicing the area for nearly two decades. They recently discovered why they were not retaining clients and gaining new ones, as their marketing efforts lagged far behind their competition, especially digitally. Their competitors were having marked success via digital channels while my client primarily relied on conventional marketing. This is where I stepped in to help them gain visibility on search engines, on keywords that matter.
Their Goal
Gaining new clients and retaining existing clients
I Helped my client define the goals and targets for their average monthly spend on marketing. Previously, they had spent nearly. $5,000 per month on combined digital marketing services, with less-than-satisfactory results. When I initiated the first set of goals, with a clear roadmap agreed upon, it was time to clean up the website and get started on growing its online presence.
My Solution: Focus OnWorks and Change
By my experience I was enable by helping many businesses to thrive against the competition, even up against franchises. Before I started implementing optimizations to the website, I audited the existing site to detail the work needed to improve traffic and conversions. My roadmap established the foundation needed to grow their website traffic with all the essentials such as Google My Business page set up, Schema Implementation, and Keyword Research. Once the essentials to my roadmap were implemented, I then cleaned the content and removed the unnecessary elements to improve the site-speed and user experience as I proactively reviewed the performance each month to my updates, and reactively modified them. For keywords that were underperforming and couldn't be helped with improved copy, I simply removed them. Once I started to gain traffic from specific keywords and search strings, I then started to expand the list of targeted keywords to attract new customers, and build awareness to pre-existing clients.
Their Success: A Winning Strategy
Search Engine Optimization was critical in growing from a privately-owned cleaning company who cared for a handful of small office spaces, to attract a new type of clientele including commercial business centers and corporate offices. The evolution of their clients transformed the success of their business in many ways including:
1
%
by the start of the 4th month working with me.
312
website visits compared to 312 the month before starfing.
1
new inquiries since starfing the first SEO campaign with me
Support
1
%
of bookings were repeat hires from customers last serviced more than 12 months ago.
Search Engine Opfimizafion Done Right
My client was a privately-owned cleaning business with a long history of servicing the area. Being in a large and competitive market for commercial cleaning services, the result of Search Engine Optimization allowed them to have visibility into the demand for residential cleaning.
My Search Engine Optimization solutions enabled them to pivot and expand their fulfilment to cater to residential clients in their local area who need housekeeping services.
Digital Markefing Done Right
My complete digital marketing services are ready to grow your business. My professional SEO services include keyword research to analyze which search terms will be more beneficial for your business. When paired with My Social Media Monthly campaign, generate more options for leads to make the first contact with you, through your online audience.
Let’s Be Each Other’s Next Success Story
I am here as your agency Freelancing partner in growth. Let’s get to work!
Working hours
Monday- Friday: 8:00-19:00 Hrs
(Phone until 19:00 Hrs)
Saturday - 09:30-14:30
Sunday - 10:30- 14:30
I am here
24 Christian Square SL4 1TB Windsor
Phone:+44 7 490 984 430
Email: contact@ye-consultancy.com